Penjenamaan merentasi sempadan : (Record no. 22312)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00760nam a2200265#a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00697 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | HDC |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230623s2007 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9830681955 (pbk.). |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | HDC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD 69 |
| Item number | .G73 2007 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gregory, James R. |
| 245 #0 - TITLE STATEMENT | |
| Title | Penjenamaan merentasi sempadan : |
| Remainder of title | panduan pemasaran jenama global / |
| Statement of responsibility, etc. | James R. Gregory ; penterjemah Feroza Shariff |
| 246 ## - VARYING FORM OF TITLE | |
| Title proper/short title | Branding across border |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Kuala Lumpur : |
| Name of producer, publisher, distributor, manufacturer | Institut terjemahan Negara Malaysia, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii,243p. : |
| Other physical details | ill. ; |
| Dimensions | 23cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Branding (Marketing) |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Feroza Shariff |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Call number prefix | HD 69 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Call number suffix | .G73 2007 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | Halal Development Corporation Library | Halal Development Corporation Library | Open Shelves | 17/11/2020 | HD 69 .G73 2007 | HDC 0000344 | 24/05/2023 | 24/05/2023 | Book |