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The customer rules : the 14 indispensible, irrefutable, and indisputable qualities of the greatest companies in the world / C. Britt Beemer, Robert L. Shook.

By: Contributor(s): Material type: TextTextNew York : McGraw-Hill Professional, c2009Description: xvii,332p. ; 24cmISBN:
  • 9780071603652 (hbk.).
Subject(s): LOC classification:
  • HF 5415.5  .B4325 2009
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Includes bibliographical references (p. 303-322) and index.

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