Hornibrook, Susan A. <br/><br/>
Managing Perceived Risk as a Marketing Strategy for Beef in the UK Foodservice Industry / by 
Susan A. Hornibrook 
 - [no place] :   International Food and Agribusiness Management Review,   2003 
 - 1 online resource (24 pages ) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial organization<br/>Livestock production