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The Halal brand personality and its effect on purchase intention / by Mahdi Borzooei and Maryam Asgari by
Material type: Text Text; Format: available online remote
Publication details: [no place] : [publisher not identified], 2013
Online access:
Availability: Items available for loan: Halal Development Corporation Library (1)Call number: JART 001291.

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2.
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Halal Branding and Purchase Intention: A Brand Personality Appeal Perspective / by Mahdi Borzooei and Maryam Asgari by
Material type: Text Text; Format: available online remote; Audience: Specialized;
Publication details: [no place] : [publisher not identified] , 2013
Online access:
Availability: Items available for loan: Halal Development Corporation Library (1)Call number: JART 001238.

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Halal Development Corporation Berhad (HDC)
5.02 Level 5, KPMG Tower, First Avenue, Persiaran Bandar Utama, 47800 Petaling Jaya, Selangor Darul Ehsan
Phone: +603 7965 5489 Email: [email protected]