| 000 | 00759nam a2200277#a 4500 | ||
|---|---|---|---|
| 001 | 00950 | ||
| 003 | HDC | ||
| 007 | ta | ||
| 008 | 230623s2009 xx 000 0 eng d | ||
| 020 | _a9789810679958 (pbk.). | ||
| 040 | _aHDC | ||
| 050 |
_aHD 9980.5 _b . L69 2009 |
||
| 100 | _aLovelock, Christopher | ||
| 245 | 0 |
_aEssentials of services marketing / _cChristopher Lovelock, Jochen Wirtz and Patricia Chew |
|
| 264 |
_aSingapore : _bPrentice Hall, _c2009 |
||
| 300 |
_axxxii,567p. ; _b ill. ; _c 27cm |
||
| 500 | _aIncludes index. | ||
| 650 |
_aService industries _xMarketing. |
||
| 700 | _aChew, Patricia | ||
| 700 | _aChew, Patricia | ||
| 700 | _aWirtz, Jochen | ||
| 942 | _2lcc | ||
| 942 | _cBK | ||
| 942 | _kHD 9980.5 | ||
| 942 | _m . L69 2009 | ||
| 999 |
_c22543 _d22543 |
||