| 000 | 00951nab a2200265 u 4500 | ||
|---|---|---|---|
| 001 | 03368 | ||
| 003 | HDC | ||
| 007 | cr bn --- | ||
| 008 | 210108p xx n |0 eng | ||
| 040 | _aHDC | ||
| 100 |
_aAbbo, Marie-Hélène, _eauthor _92630 |
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| 245 | 3 |
_aAn Exploratory Study on the Impact of Two Ingredient Branding Strategies on the Host Brand / _cby Marie-Hélène Abbo |
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| 260 |
_a[No place] : _b[publisher not identified], _c[no year] |
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| 300 | _a1 online resource (9 pages) | ||
| 336 |
_atext _2rdacontent |
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| 337 |
_acomputer _2rdamedia |
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| 338 |
_aonline resource _2rdacarrier |
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| 650 |
_aBranding (Marketing) _91064 |
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| 650 |
_aEntrepreneurship _9209 |
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| 650 |
_aMarketing _9378 |
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| 856 | _zRequest full-text at [email protected] | ||
| 942 | _2lcc | ||
| 942 | _cAR | ||
| 942 | _kJART 000036 | ||
| 999 |
_c754 _d754 |
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